May 14, 2014

Lessons from ASU's PIN Bureau startup

Posted: May 14, 2014

In the PIN Bureau, a new partnership between Arizona State University's Walter Cronkite School of Journalism and Mass Communication and American Public Media, students help newsroom clients across the country engage with their communities and develop enterprise stories through the use of APM's Public Insight Network. The ultimate goal for students in the bureau is to learn how to manage client relationships, pitch story ideas and develop a sustainable business model for journalistic collaboration.

Rebecca Blatt, PIN Bureau chief and professor of practice at the Cronkite School, reached out to participating students and asked them to share what they learned and what guidance they would offer other students.

“The biggest takeaway from this experience – I’ve realized startups aren’t such impossibly monstrous things to take part in,” said junior Dominick DiFurio.

For more student insights about the pilot program, read the full article below.

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Marshall Terrill,
ASU News