June 23, 2010

ASU Athletics to remain on flagship KTAR

Posted: June 23, 2010

Arizona State University football and men's basketball broadcasts will remain on powerful "Sports 620 KTAR" in Phoenix for the next five years, according to officials with ASU Athletics and ISP Sports, the multimedia rights holder for Sun Devil Athletics.

The new multi-year agreement also includes special feature programming throughout the athletic year provided by the Sun Devil ISP Sports Network, which will handle all production and sponsorship opportunities surrounding the broadcasts.

"We are very enthusiastic to be able to continue our partnership agreement with Sports 620 KTAR and Scott Sutherland," Lisa Love, Arizona State Vice President for University Athletics, said. "This agreement provides continuity for us, our sports programs and our fans, by remaining on KTAR 620 AM, News/Talk 92.3 and KMVP-AM. The audience reach, KTAR's top ratings and their credibility in the market are tremendous features of this partnership."

When scheduling conflicts occur with KTAR-AM, Sun Devil programming will be carried on "News/Talk 92.3 KTAR" or KMVP-AM (860) which, along with KTAR, are members of the Bonneville International Phoenix Radio Group.

"The team at Bonneville has been great to work with," Mike Kohler, General Manager of the Sun Devil ISP Sports Network, said. "We are certainly excited with this new partnership for the next five years and are thrilled to continue broadcasting ASU football and men's basketball on KTAR."

Sutherland, Vice President/Market Manager of Bonneville, was very pleased with the announcement as well.

"Arizona State University and KTAR have enjoyed a wonderful partnership spanning over three decades," Sutherland said. "Both Coach (Dennis) Erickson and Coach (Herb) Sendek have their respective programs headed in a positive direction and we are hopeful that this new agreement with the University and ISP will give our listeners the opportunity to listen to a Pac-10 title run on KTAR."

The Sun Devil network is entering its second year under the management of ISP, the nation's premier collegiate sports marketing company, which produces radio networks for more than 40 major college athletic programs across the country, including other Pacific-10 Conference members California, UCLA, Washington and Washington State.